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My favourite Dragons’ Den lesson this week came courtesy of Carolyne Braid, founder of Pole Fit. Although pole dancing may sound titillating, essentially this was a pitch that tapped into the latest trend for getting in shape. Pole Fit offers fitness classes in Winnipeg and brought in $89k in revenue last year. Braid’s ask of $35k for 20% of her company was to finance studio space, as well selling Pole Fit franchises across Canada.
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